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Ramesh, G.
- A Perspective of Indian Corporates towards CSR for Building Sustainable Businesses
Authors
1 SFIMAR, Mumbai, IN
Source
SFIMAR Research Review, Vol 9, No 2 (2014), Pagination: 45-51Abstract
With the Schedule VII of the Companies Act 2013 as well as the provisions of the Companies (Corporate Social Responsibility Policy) Rules, 2014 which came into effect from April 1, 2014, CSR has no more remained a philanthropic activity to be carried out by the corporate voluntarily. Our study would help understand the current perspective of corporate towards CSR. This would create a guideline for the companies to frame policies for CSR and also a list of activities for companies to implement under their CSR initiatives. This paper would help us understand the motivation behind adopting CSR initiatives and Company's expectation of benefits that they would receive by implementing CSR activities in their organization.
The findings of the pilot study were that companies with financial stability only would like to conduct CSR activities. It is considered as a philanthropic activity to create a good corporate citizen image in the mind of the stakeholders to increase sustainability of their businesses. Majority of the companies conduct CSR activities due to influence of their Business Associates (National as well as International). Media also plays an influential role motivating companies to conduct CSR activities. Most of the companies conduct or want to conduct CSR activities for general environmental and social good but most of them do not choose to employ CSR activities with direct benefits for the employees other than health and safety measures for their employees.
The key motivators for the companies to conduct CSR activities would be government giving financial incentives for CSR and award schemes for recognition creating good brand image for long term business profits.
- Media and Organized Retail for a Sustainable Social Development -An Exploratory Study
Authors
1 St Francis Institute of Management and Research, Mumbai, Alagappa University, IN
Source
SFIMAR Research Review, Vol 8, No 1 (2013), Pagination: 42-50Abstract
Managing Retail shopping malls/outlets that have the clear goal of boosting the city by establishing and building relational, commercial and free-time connection between people, shopkeepers and organizations that generate and give life to the city is the key aspect of today's social development. The need here is a holistic approach in managing the centre/outlet where one guarantees its owner not only the financial management of the outlet, but also the management of all the social and environmental issues that affect its performance, the visitors' satisfaction and the harmonious coexistence with all stakeholders in a sustainable way. In order to achieve this, one needs to increase awareness, to measure and improve the environmental and social aspects that comprise the management of the Retail shopping outlets. Initial literature review has brought out that such development can be achieved through three different levels. The first level indicates fulfilling all requirements pertaining to environmental Management System such as environment certification. The community level, the second, signifies cooperating with civil society organizations that offer information and services which support citizens ,carrying out joint campaigns using Social Media with local community organizations aiming to develop life of the citizens who visit the outlet and the economic plane, the third level, stipulates usage of social and related media effectively in communicating and interpreting the promoter's vision. The paper makes an attempt to understand how to integrate the availability of media in enhancing the health of the citizens, environment and overall social development.Keywords
Acedia, Social Media, Environment, Sustainability, Retail, Carbon Footprint.- CSR Activities Conducted by Corporate India
Authors
1 Assistant Professor, St. Francis Institute of Management & Research, Mumbai, IN
2 Professor & Deputy Director, St. Francis Institute of Management & Research, Mumbai, IN
Source
SFIMAR Research Review, Vol 14, No 2 (2019), Pagination: 15-23Abstract
'Over the years, Corporate Social Responsibility (CSR) has gained wider implications than mere philanthropy. This paper attempts to identify contribution of listed Indian companies towards CSR activities based on the norms and regulations prescribed by the Company’s Act 2013. It also attempts to identify the most preferred CSR activity among the activities listed by the Government based on the CSR expense incurred by the companies. The authors have provided the findings and recommendations on the basis of descriptive and inferential analysis of their study of listed companies.Keywords
Corporate Social Responsibility, Philanthropy, Social Responsibility.References
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